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From the blog

Guide to ND filters - How to find the right ND filter?

If you are new to photography or videography, you may be confused by the different names for light reduction and what an ND filter (neutral density filter) is used for.

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After the purchase you will receive 200,- Euro back from Sony. further information:
Discount applies to: Sony SEL 24-105mm f/4,0 G OSS Sony FE-Mount
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The variety of interchangeable lenses

No matter if for Canon, Nikon, Sony, Olympus, Leica or the many other camera brands - the lens is the component that is actually important for the photo. It is much more responsible for the image quality than the camera body itself. Lenses come in various different models. Starting with the Fixed focal length the range extends to the Megazoom and from the Wide angle and Macro- to the Telephoto lens. You still can't decide which lens is the right one for you?
On this page you will find all important information and offers about our lenses for all cameras.
However, if you still have questions, our expert advisors will be happy to support you in choosing the right lens. Use the service telephone at 0049 211 - 17 88 00. /filiale.html" title="Lenses for Canon">Branch in D?sseldorf or use the service telephone at 0211 - 17 88 00.


Lenses by brand

Unlimited possibilities are offered by manufacturers not only for cameras. Manufacturers have a suitable lens for every purpose in their repertoire to guide you in your search of the perfect lens.

With us you will find, among others, lenses of the brands

: Canon
Nikon
Sony
Tamron
Sigma
To lenses by brand

Lenses by mount 

So that variety does not lead to unmanageability: This collection optimizes the selection options of interchangeable lenses by mount and allows for a convenient and quick overview, which lenses of the different manufacturers are available for the desired purposes.

In our shop you will find, amongst others, lenses for:

Canon
Nikon
Sony
Micro Four Thirds
Fujifilm Go to lenses by mount

Lenses by type

Choosing the right lens is often a decision for life.
Photography is always a question of focus. Because clearly, it's the lens that changes the focus and makes all the difference. And it's also always a question of skill, personal preferences and strengths.

Discover lenses for all situations

:Fixed focal lengths
Zoom lenses
Wide-angle lenses
Telephoto lenses
Tilt-shift lenses To lenses by type

Lens accessories

In order to combine lenses and camera bodies with different sized bayonet mounts, a special adapter is usually required.
With spacer rings, which lengthen the camera extension, macro lenses become even more powerful. Even more flexibility can be obtained with a converter by extending the focal length. Lens hoods reduce stray light and lens reflections and can significantly improve image quality. They also protect the camera against dust or rain at the same time.

Amongst other things you will find the following accessories for your lens:

Filter
Adapter
Converters / attachments
Lens case
Lens hoods To lens accessories

Lenses for cameras

System cameras (also abbreviated CSC) and Single-lens reflex cameras (also abbreviated SLR) offer the possibility of changing the lens, so that the right lens is available for every occasion and the camera body does not need to be changed. The lens takes over the optical transport of the reality to the camera sensor and thereby influences the image quality by its characteristics substantially. A better lens usually leads to a better image, or it can offer more possibilities to capture a situation. For example, the light intensity is crucial for taking motion-blur-free pictures even in low light. An image stabilizer integrated in the lens can also help. The image stabilizer compensates for slight movements of the hand and thus allows longer shutter speeds to be photographed handheld. Together with the camera sensor, the light intensity is also responsible for how well objects can be made to stand out from the background or how strongly the sharpness focus can be influenced in the image. The light intensity indicates the ratio of the optical diameter to the optical length of the lens, which means that light intensity is often reflected in the price. Smaller numbers mean better light intensity. Fixed focal lengths often offer very high light intensity at a relatively low price. Because they do not have a zoom function, they are simpler in design and often offer better sharpness, especially in the peripheral areas, as well as less distortion. Of course, these advantages come with the disadvantage of a fixed focal length and thus the loss of zoom functionality.

Zoom lenses, on the other hand, cover a wider focal length range and thus increase the versatility of a lens. The wide-angle range is particularly suitable for landscape photography or even in confined spaces, as the short focal length captures a very wide angle of view. The wide-angle range is followed by the normal range. In this range, the angle of view is very similar to human perception. Above this is the telephoto range, where the angle of view is limited further. This compresses the distance between the objects in the image and gives you the feeling of being very close to your subject - perfect for sports and wildlife photography, but also for portraits. With a macro lens, the distance between the camera and the subject can be greatly reduced, so that detailed shots of plants or insects in particular are possible. The enormous variety of interchangeable lenses thus always offers the possibility of putting the right subject in the right light according to the photographer's wishes.

Which focal length of a lens is suitable for what?

Regardless of whether you use a fixed focal length or a zoom lens, each lens has its very own characteristics, which are essentially characterized by a few core components:

  • Number of glass elements
  • Number of aperture blades
  • Aperture
  • Focal length
  • Glass coatings

If you are looking for a lens, you are increasingly looking for an angle of view or a new perspective. We want to give you an orientation below, which focal length is best suited for which field of application.

Focal lengths for landscape photographers

Landscape photography includes both wide-angle and telephoto focal lengths. You want to capture the vastness of nature on your camera's sensor but maybe also the details of the mountain? Then you will be interested in the telephoto lens.

  • Focal lengths of 16-35mm are particularly good for wide open shots, and the lenses are usually also available at affordable rates with an open aperture.
  • The range of 100-400mm is perfect for detailed shots while being considerably heavier. In this focal length range you can find everything, whether zoom lens or fixed focal length. The advantage of a fixed focal length is the weight and the open aperture, as well as the usually still quite good closest focusing distance.

Charming portraits with the following focal lengths

Instagram and social media in general determine our everyday life and influenced photography in recent years more than ever. Vanlife and adventure on Instagram have popularized the 35mm as the new 50mm focal length. So what focal lengths are a must have at your next portrait shoot?

  • 20mm for if you have a fashionshoot where you want to elongate the legs through the lens curvature for high shots.
  • 35mm for if you want to showcase a little more landscape/environment in your image than a 50mm would.
  • 50mm is the allrounder, a 50mm lens is usually very cheap to buy and usually offers the greatest potential to get started in the addiction of fixed focal lengths.
  • 85mm for when you want your object to stand out from the background. This is where the telephoto range comes into play, it increases the blur and this is precisely why 85mm fixed focal lengths are usually considered bokeh kings.
  • 135mm are very rarely represented here, because they are usually very heavy, but still have a great soft bokeh.

The animal in focus, the perfect focal lengths for wildlife photographers

Not only people are in focus for a portrait, animals can also be put into scene or photographed in their natural habitat. We have already written a detailed guide about this, but we want to give you a quick overview here:

Guide to wildlife photography

These focal lengths are good for wildlife photography:

  • 70-200mm - Flexibility & speed and a good open aperture and with a teleconverter a focal length of up to 400mm can be achieved
  • 400mm - big aperture with 400mm which can be combined well with a teleconverter and thus can be used as an open aperture 800mm or simply as a 400mm
  • 150-600mm or 200-600mm, whether bird or deer, with a superzoom with up to 600mm it is possible to reach all animals in the surroundings.

The most important thing is probably the teleconverter, with which the focal lengths can be doubled.

Focal lengths for action and sports photographers

Sports and action photography is one of the fields of photography where equipment is demanded the most. Lenses must be able to focus quickly, withstand special weather conditions, and have an open aperture to keep ISO low even in the evening, at the stadium or the gym. In sports, focal lengths always depend on the sport, but we would like to give you some safe options that can be used in many areas of sports & action photography:

  • 16-35mm, when you want to be close, but you want the dynamic range to look more extreme because of the wide angle.
  • 24-70mm, the standard zoom is also suitable for sports, because the focal length range offers good dynamics and the lenses are usually very well developed and equipped with performant focus motors.
  • 70-200mm, this focal length is the quintessential sports zoom because it offers the option of portraiture and also some wide angle shooting, but not only that, it also offers the flexibility of distance from the athlete. It is also suitable for extension with an extender as in wildlife photography.

A special treat is also the Tamron 35-150mm which covers portrait focal lengths, but also sports telephoto focal lengths, with a very good open aperture and a brisk focus speed.

The best image details in macro photography with the right focal length

The world of small things mostly deals with special optics with a short closest focusing distance, these allow new perspectives and makes small things appear very big!

  • 50mm, usually a cheap start, little distortion of reality, with a good magnification factor.
  • 100mm, offers a particularly intense bokeh & differentation from the background with a very good magnification factor.


Phototechnical know-how by Christian Laxander

Finding the right lens is not always easy. In this video series you will find comprehensive information on all types of lenses and their applications. Christian shows you special features, gives you buying recommendations and holds interviews with other professionals. His motto: "Change your Lens - Change your Story".

Watch now

From our blog

Guide to ND filters - How to find the right ND filter?

If you are new to photography or videography, you may be confused by the different names for light reduction and what an ND filter (neutral density filter) is used for.

read now

Review: Sony SEL 28-70mm F2 GM - The new benchmark for standard

The most popular focal lengths of 2024 are probably the focal lengths between 24 and 70mm. Okay, we are also talking about one of the standard focal lengths in photography, which probably covers most applications and can be found in every photo backpack.

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Guide to handball photography

Fast attacks, powerful throws and close duels characterize the game. Handball is a fast-paced team sport in which two teams try to throw the ball into the opponent's goal and is one of the most popular indoor sports in Germany alongside volleyball and basketball.

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Canon's RF lens presentation: RF 24mm f1.4, RF 50mm F1.4, RF 70-200mm f2.8L IS USM Z

Canon fans can finally look forward to many long-awaited lenses this year, which finally bring the Canon RF system with a significant improvement to the old Canon RF lenses!

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Canon 28-70mm f/2.8 IS STM - Not premium, but still good?

There are already quite a few standard zooms on the market - however, almost all of them have a continuous aperture of f/2.8 in the manufacturers' high-end lines, which also puts these lenses in the "premium" category in terms of price. With the new 28-70mm f/2.8 IS STM, Canon wants to change this. Find out how the lens compares to the alternatives in this blog post with video.

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Sigma 28-105mm f/2.8 - the perfect all-rounder?

There are already quite a few standard zooms on the market. However, the new Sigma 28-105mm DG DN Art for Sony FE and L mount with a continuous aperture of 2.8 is not yet available. In this blog post with video, we reveal what this lens can do and, above all, for whom it could definitely be worth a look.

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Sony 85mm f/1.4 GM II - new standards for portrait photography?

85mm fixed focal lengths with f/1.4 aperture for Sony FE mount. There are already a few of these. And now there's another one, but not just any one, but one that is set to set new standards: The new 85mm f/1.4 GM II. Find out what this lens can do and, above all, how it compares to its predecessor in this blog post with video.

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Test of the Canon RF 15-35mm f/2.8 L IS USM

We have a new test report from wildlife and landscape photographer Marc Jeworrek. About the Canon wide-angle zoom: Canon RF 15-35mm f2.8, which he used on Helgoland.

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Currently running discounts for lenses

OM SYSTEM Lens Cashback

Get up to €200 cashback when you buy selected Olympus products.

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Fujifilm X Cashback

With the purchase of selected Fujifilm cameras + lenses you will receive up to 200€ cashback from Fujifilm!

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Laowa Black Deal

Get up to 300€ Black Weeks discount on selected Laowa brand lenses.

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Panasonic Christmas Deal

Get up to 300€ Christmas discount on selected Lumix S combinations from Panasonic.

Sirui lens action

Get up to 20% instant discount on the purchase of selected Sirui lenses.

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Use the 0% financing now with Paypal

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Sony sofa discounts

Save up to €600 on Sony combinations and products.

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Canon Cashback

Get up to 400 euros cashback from Canon when you buy selected cameras, lenses and accessories.

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Nikon instant discount

Save up to €1,000 on selected Nikon cameras/sets, many lenses and binoculars.

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Tamron instant discount

Get up to 300€ instant discount on selected lenses with Sony mount.

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Panasonic full frame instant discount

Save up to 500 euros on selected LUMIX S cameras and lenses with the Panasonic Lumix S instant discount offer.

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Sony G Master Lenses

Experience the best photo and video results with original Sony lenses!

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Save with the Canon Pro promotion

As a photo videographer, you can benefit from up to 7.5 on the net invoice price.

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Welcome to Alpha Bonus

Buy an Alpha camera and get €100 off up to three selected Sony lenses.

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Nikon lens warranty

When you buy a NIKKOR lens, get the exclusive 5-year lens warranty after registering with Nikon.

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